Go Global: Localizing Your Business For China

Go Global: Localizing Your Business For China

Are you thinking about moving all or part of your business to China? Well, we have a startling statistic for you. Get ready for this… Almost nine out of every ten foreign companies fail when it comes to the Chinese market. “How can this be?” you ask. The answer: Nine...
Localizing Your Business for Australia

Localizing Your Business for Australia

If you’re bringing your U.S.-based business down under to Australia, or simply looking to market to an Australian audience, guess what? Localization is key! Yes, English is spoken in both countries, but did you know that English happens to have a remarkable amount of...